The creativity of this campaign is a replacement of the one carried out in 2017. Its objective is, coinciding with the World AIDS Day that is celebrated on December 1, to preserve and build environments that favor equal treatment and opportunities for people with HIV
Under the slogan "Transmit respect" and "With information, you can avoid it", the campaign seeks to eliminate the barriers faced by people with HIV infection, including discrimination.
World AIDS Day is a day to raise awareness of society against infection. It has the support of the World Health Assembly, the United Nations Organization for AIDS (UNAIDS), governments, communities and people around the world.
One of the objectives of the Strategic Plan for Prevention and Control of HIV and other STIs, extended until 2020, is to increase information regarding infection. In addition, it seeks to promote skills that help to cope with the possible stigma and discrimination of people who have the disease.
Just a year ago, the Government, together with Autonomous Communities, associations and civil society, expressed its commitment to the elimination of all barriers to HIV prevention and treatment with the presentation of the Social Pact for Non-Discrimination and Equal Treatment associated with HIV
The Government thus reflected the challenge posed by the resolution of the United Nations General Assembly, adopted in June 2016, in which it clearly states that addressing discrimination and stigma is a fundamental element in the response to infection.
Promote equal treatment and opportunities for people with HIV; work in favor of social acceptance; reduce stigmatization in people with HIV; and generate knowledge that guides policies and actions against discrimination, are some of the lines of action established in the Social Pact to achieve the objectives set.
The Government has assumed the common and universal commitment of the 2030 Agenda for sustainable development. The expression of this commitment has a time horizon: to end the HIV and AIDS epidemic in 2030.