The permanent secretary of CEIB and CEOE of International CEOE, Narciso Casado met this weekend with representatives of official institutions and business organizations of El Salvador, in the framework of the roadshow that takes place these days A Colombia, El Salvador and Chile. During his visit Casado also participated in the solemn session of inauguration of the President-elect of the Republic, Nayib Bukele. After the events held in the Salvadoran capital, the permanent secretary of CEIB headed to Chile to participate in the "International Meeting: the participation of the private sector in international cooperation for development", which will also intervene the Ibero-American general secretary, Rebecca Grynspan.

In the meetings held with representatives of the business and official organizations of El Salvador, such as ANEP (the National Association of Private Enterprise) and CONAMYPE (the National Commission for Micro and Small Business), among others, Narciso Casado informed of the future activities organized by CEIB and the Ibero-American General Secretariat, SEGIB, as a follow-up to the mandates emanating from the Ibero-American Summits, including the next meeting of presidents of CEIB-OIE, to be held in Geneva on June 17 and 18 in the framework of the World Meeting of Presidents of the OIE and coinciding with the centennial of the ILO. We analyzed the open innovation forums launched by SEGIB and CEIB, and the next Forum of MIPYMES in Argentina on 2 and 3 July.

It also addressed the support that CEIB is giving to the associative movement of young entrepreneurs in the Region, with the help of FIJE in Ibero-America and its member organizations, such as CEAJE in Spain. Both institutions will participate in the Buenos Aires Forum.

Forum of Mipymes in Buenos Aires

Married exposed the two axes around which will be the Forum of Mipymes the next 2 and 3 of July in Buenos Aires. On the one hand, it will address the digital transformation of MSMEs and, on the other hand, the strengthening of Ibero-American entrepreneurial ecosystems.

The permanent secretary of CEIB said that, despite the advances in the implementation and use of internet in Latin America, the degree of adoption and use of digital technologies in companies is still insufficient, with an important difference with respect to OECD countries. .

"In the region there is a gap of almost half a million professional experts in digital technology with respect to business needs, this gap is even greater for specialists in emerging technologies such as video, cloud, datacenters, virtual reality, big data, cybersecurity or development of software, among others, "said Casado.

The permanent secretary of CEIB explained that SMEs have an added problem in the adoption and use of digital technologies due to their financing difficulties, which require a greater effort than large companies to access new technologies. They tend to show greater problems of productivity, suffering more intensely the competition for talent and lack of qualified human resources. In addition, he pointed out, they have more difficulty accessing continuing education courses due to supply and access problems, which hinders their knowledge regarding the emergence of new technologies.

On the second axis of the forum, Casado recalled that there is a great coincidence among the different institutions and experts of Ibero-America, recognizing that it is a region with many entrepreneurs but with little innovation. He said that much more than entrepreneurial culture and willingness to undertake, especially financing, specific skills, access to markets and internationalization, contacts and regulation are needed.

The business organizations of the Region and the governments of many countries are developing initiatives to strengthen their entrepreneurial ecosystems, providing technical assistance, training, financing and improvements in regulatory frameworks to boost high performance companies, capable of generating quality jobs and putting the agenda of public policy, the programs to support new entrepreneurs, concluded Casado.

Investment possibilities in El Salvador

During the various meetings with business leaders and the government of the country, the CEOE CEOE International explained the collaboration model that CEOE, the Secretary of State for Commerce and ICEX, develop in Spain in terms of internationalization of our companies and the promotion export, and also mentioned the cooperation we have with the Chamber of Spain. Casado highlighted the possibilities that El Salvador offers to foreign investment in sectors such as renewable energy, wind, solar and geothermal, one of the priorities of the new government of El Salvador; the tourism sector; agro-food; textile or the medicine sector. He also talked about other sectors such as environmental, water treatment, telecommunications, infrastructure (improvement of the road network and rural roads) and related to construction, rehabilitation and hospital equipment and management.

After the various meetings, the permanent secretary of CEIB participated in the solemn session of inauguration of the elect president of the Republic of El Salvador, Nayib Bukele.

During his visit, the general director of CEOE International highlighted the important collaboration that the Secretary of State and ICEX lends to all activities abroad and to the promotion of Spanish companies in all sectors.


On June 4 and 5, Casado will participate in Santiago de Chile in the "International Meeting: the participation of the private sector in international cooperation for development", in which the Ibero-American General Secretary, Rebeca Grynspan, will also speak. During his visit to Chile, the permanent secretary of CEIB will also hold a meeting with representatives of the Confederation of Production and Commerce (CPC).

The meeting, organized by the Chilean Agency for International Cooperation for Development (AGCID) and the Ibero-American General Secretariat (SEGIB), will be held in two consecutive days of work. Each day will be composed of presentations, dialogues between the public and private sectors and exhibitions of success stories that will be moderated by experts from the sector. The main objective of the Forum is to promote the promotion of alliances and international cooperation networks between the public and private sectors of the Ibero-American area, in order to contribute to the development of the region.

The permanent secretary of CEIB, Narciso Casado, will speak at the meeting to talk about "International public-private partnerships for the fulfillment of the 2030 Agenda, Ibero-American vision". The Minister of Foreign Affairs of Chile, Carolina Valdivia, will open the day; the Ibero-American General Secretary, Rebeca Grynspan; the executive vice president of the Chilean Production Development Corporation (CORFO), Sebastián Sichel; and the general manager of Acción Empresas, Marcela Bravo.

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